The everyday shopping preferences of young Chinese consumers have shifted in recent years. Some prioritize practicality, others care about sustainability, and for some, the product usage experience takes precedence. Explore the changes in shopping habits of young Chinese consumers at a supermarket in Beijing. Check out the video and subscribe to the channel for more China’s stories! Continue reading “Finding out the latest young Chinese consumer habits”
China’s ‘Honkai: Star Rail’ wins Best Mobile Game award at TGA 2023
In Los Angeles on December 7, “Honkai: Star Rail,” a role-playing game by HoYoverse, a leading Chinese games developer based in Shanghai, won the Best Mobile Game award at The Game Awards 2023, which is often considered the Oscars of gaming. As a space-themed fantasy role-playing game that enables players to explore the galaxy and embark on new adventures, “Honkai: Star Rail” has gained immense popularity since its release on April 26. Check out the video and subscribe to the channel for more China’s stories! Continue reading “China’s ‘Honkai: Star Rail’ wins Best Mobile Game award at TGA 2023”